Rumors spread that large link pages (for surfing) might be considered “link farms” (and yes on SEO sites they were but these things eventually trickle down to little personal site webmasters too) so these started to be phased out. Then the worry was Blogrolls might be considered link farms so they slowly started to be phased out. Then the biggie: when Google deliberately filtered out all the free hosted sites from the SERP’s (they were not removed completely just sent back to page 10 or so of the Google SERP’s) and traffic to Tripod and Geocities plummeted. Why? Because they were taking up space in the first 20 organic returns knocking out corporate and commercial sites and the sites likely to become paying customers were complaining.
Holy smokes—didn’t realize this was actually how this played out. I now see more what you mean by ‘sucking the fun’ out of Web1. Thankyou for spelling that out. Haha, now I am angry!!
So, is getting rid of the ‘Gates of Marlborodor’ good? I think it’s similar to my feelings about Yahoo!—I don’t miss having to click down seven levels to get to the ‘smoothies’ topic. (Or not finding it in the hierarchy at all!)
The trouble is: only a human can say if the ‘Gates of Marlborodor’ was useful to them. Google may not be able to tell the difference between a link farm and a link boutique, but a human can—and humans are the ones we’re trying to connect here, not the Baidubots!
One interesting thing to me: as I have been digging and scraping around for sites, using all the search engines and feeds I can find, there is one that I am finding surprisingly useful. The search on Pinboard—which is a bookmarking site, the heir to Del.icio.us. If you type in ‘smoothies’ there, you are going to get much more interesting results.
And it strikes me: I think it’s the closest thing we have to a human-edited search engine! Think of that.